Brand Identity Services - TARNOVSKI Branding Agency in Bucharest (2024)

Table of Contents
What is brand identity Whybrand identity matters Whenbrand identity is needed Our brand identitydesign process includes Our Case studies: Brand Strategy case study Package Design case study Brand Strategy case viewall projects About Works Insights Contact Contact

Contact

What is

brand identity

Brand identity encompasses the visual, verbal and conceptual elements that identify a brand. This includes your name, logo, typography, colour palette, imagery, tone of voice, sound and more. Your brand identity is the outward expression of your brand that lives in the world. It reflects your brand strategy and makes your brand recognisable and memorable.

Why
brand identity

matters

A strong brand identity builds familiarity and preference. It conveys your purpose quickly and memorably. Your identity influences brand perceptions and guides future customer experiences. Unified identity assets are essential for consistency across all brand touchpoints. This amplifies your message and propels growth. A brand identity that resonates with its target audience makes your brand influential in its respective market.

Why brand identity

When
brand identity

is needed

  • Launching a new brand or product
  • Repositioning an existing brand
  • Entering a new market or audience segment
  • Corporate restructuring like mergers and acquisitions
  • Brand performance declining or stagnating
  • Major shifts in the competitive landscape

When brand identity

Our brand identity
design process

includes

  1. Clarifying your brand strategy and target audience insights
  2. Brainstorming creative directions and identity elements
  3. Developing logo, typography, colour palette and other brand assets
  4. Applying identity across key brand touchpoints
  5. Revealing the identity through a launch campaign

Our brand identity design process

Our experts design distinctive identities that captivate audiences.Let's connect to discuss how impactful brand identity can fuel your brand vision.

Our Case studies:

Brand Strategy

Rebranding

Visual Identity

Verbal Identity

Naming

PR Projects

Communication Strategy

Packaging Design

Video Production

Brand Strategy case study

Moldova Innovation Technology Park

Find Out More

Package Design case study

Mos Zaharia

Brand Identity Services - TARNOVSKI Branding Agency in Bucharest (9)

Brand Identity Services - TARNOVSKI Branding Agency in Bucharest (10)

Brand Identity Services - TARNOVSKI Branding Agency in Bucharest (11)

Brand Identity Services - TARNOVSKI Branding Agency in Bucharest (12)

Brand Identity Services - TARNOVSKI Branding Agency in Bucharest (13)

Branding

Immersion

Packaging Design

The Box

Brand Strategy

MIA '23

Brand Strategy

Women with Vision

Mos Zaharia

Packaging Design

Brand Strategy case

immersion

viewall projects

Find Out More

WHAT OUR CLIENTS ARE SAYING?

Tarnovski Branding Studio under-promised and over-delivered. They helped me develop a strong brand strategy. With Tarnovski I was able to understand which is my share of the market and how to become a leader in it. I was also pleased with the results of the visual identity work they have done with my brand. It stands out from the crowd in terms of identity and quality.

Serghei Covali

COVALI Litigation & Arbitration

I would like to express my appreciation for the long-term collaboration between our company and Tarnovski Branding Studio. We chose to partner with their agency during a complicated time for us, when we had an urgent need for a well-defined brand strategy and subsequent balanced market positioning. Thanks to the unquestionable professionalism of Tarnovski team, their tremendous effort, and the outstanding quality of the provided services, our company managed to firmly secure the position of leader in the Republic of Moldova wine industry and stand out internationally. With special regard and gratitude, we highly recommend the services of Tarnovski Branding Studio for efficiently streamlining, enhancing, and ensuring the continuous progress of your projects!

Adrian Trofim

CEO @ Castel MIMI

Truly professional.

I was impressed by the ease of collaboration. They listened attentively each time to understand what we wanted, providing strong arguments even when it did not align with our initial thoughts. They took into account the specific nature of the brand, owner, and team. I felt they created a product not just for the present, but for the future, which inspired and moved the team emotionally.

Corneliu Său

Founder @ TANDEM Home

I had the privilege of collaborating with the Tarnovski team on several projects, and I can say with all sincerity that they are the most professional and talented specialists I've ever had the honor to work with. Their unique approach to building brands not only enlightened me regarding the true essence and message I want to convey, but also unearthed meanings and values I hadn't even imagined I possessed. Their approach, deeply rooted in philosophy and psychology, is not just impressive but transformative. Victoria and Andrei contribute in such a way that they reflect the genuine values and principles of the business, highlighting aspects that many of us, as clients, might overlook. I had absolute trust in their expertise, and the two times we started a project from scratch, the results were astonishing.

Alina Taranov

Founder @ AssistMatch

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Brand Identity Services - TARNOVSKI Branding Agency in Bucharest (2024)
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